Answers at Multiply…

Wow the multipliers are really great..They are really fast at responding…So here’s the development of the inputs that I’m trying to get…

Refer to this page. http://fadzuli.multiply.com/journal/item/509/Need_your_help…?replies_read=8

1) Islamic Banking

• Fadzuli: No Riba ( Interests )
• eusof :  domination of the whole world’s economy. Islamic Banking all the way!
• ezbz : It is the ‘IN THING’, propose more muslims to embark into it.
• amiesbakery: HSBC
• kylegerlz:safe and halal
• hijabesklusif: halal banking

2) Diaper Bag

• Fadzuli: Babies 
• ezbz :Must be handy, easily pack
• eusof : Diaper bag? Time to get married and have some kids?
• amiesbakery: Heavy
• kylegerlz: stylish with sufficient compartments
• hijabesklusif: Diapers

 

 

Buzz Marketing….

Well the Ramadhan period has really come in blessings. I’ve been receiving calls from a few places and it seems that the next few months would be great and it will keep me busy. Hopefully it will stay that way insyallah…

Today I had an opportunity to meet a husband and wife team that have been doing their internet business since June and they were in dire need of advice because they have been doing everything from the book. Hmm well you must understand that doing business does not just come from the books but it goes beyond that. It require some experience and living in the jungle to understand what is required of you to move to the next step.

I’m not saying that I’m pretty much an expert but from what I’ve been through developing the Soap Business and IslamicSG Networks and doing my MLM business in the past, I saw some gaps that needed to be filled. Eventually what they really need to have is BUZZ.

Scrap away those expensive advertising and start buzzing I told them. They needed to develop stories that people can remember. Stories that can be talked about and spread around like wild fire. Stories that become hits even before you launch it. Stories that shares about compassion, love and humanity. 

So to make it simple…BUZZ Marketing…i’ve been studying it ever since Bro Fadzrun introduced it to me. An example I would like to quote you is Jason Mraz song which is playing at the top of my screen now. Did you know this song became a hit even before it was released? 

This song was written by him and performed way back last year. If you have the free time, go through all the YOU TUBE videos of Jason Mraz, it backdated all the way till last year and at that time this song was already being sung by the crowds and the album was just recently launched?

So what happen? It was purely buzz marketing or what people say word of mouth marketing. The song is great and people love it and people will talk about it.   

Another example is Apple. I think they are masters in this area. Look at how the Iphones are being sold? Yes they do have a huge marketing budget but did you know before they spend loads of money on advertising, the word of mouth advertising was already out and people were already ready to buy the products? Crazily even the bad things about it such as the Iphone does not have this and that function becomes a talk of town and this doesn’t really matter. What is more important in Buzz marketing is that it becomes a part of your daily conversation. People talk about it, blog about it, gossip about it, write about it and many more. And a lot of it is free… 

So where does advertising comes in? To be honest it should only come later. The adverts are being used to reaffirm the public that such and such product is the real deal and not just talk. Then the adverts can also be used to direct people to get the products. In this way you will not waste your advertising dollars. 

That’s it for now…Later I’ll be meeting a few Maybank Executives to explain to them what Internet Marketing is all about. So wish me luck!!

 

Did you know 2.0…

Someday we might even speak in …….M.

Watch the whole video

The world is changing and shifting so fast that we might not even be able to catch up. 

Today’s kids have to adopt a different way of learning and the problem is the one’s teaching are they READY for that?

 

Integrating Useful Contents With Your Adverts

Heard of the banner blindness concept? If you haven’t then let me try to explain it to you. 

Everyone especially if you are living in the city will be exposed by thousands of advertisements, labels and signs on a daily basis. Thus the brain is already in tune with some of this ads and the brain will tell you that its the usual stuff and you won’t be bothered about it.

So today Advertisers and Advert Providers are looking for creative ways to attract attention to potential clients. That is why you can see Videos Ads and Audio Adverts being the “In” thing at the moment. But to be honest those kinds of Adverts are a Bomb to create. Its not easy either because you need quite a bit of talent and experience to create effective adverts via video and audio.

 So the last few weeks, I have been thinking and thinking, how the heck can I make the adverts for my advertisers and friends stand out from the rest. So there was this idea I got from the Adsense Book that says that you need to somehow integrate your adverts with your content, because people come to your website to read the content not the adverts.

Then it stumble me that Luqman had wrote this code for the ” Gregorian to Islamic Dates ” last November and he managed to extract the Solat Timings from a relevant source with “PERMISSION”. So I figured maybe I can do something about it…  

Solat Timings Integrated with Adverts…Yeah!!!

Hopefully with this, people will not miss it right? Well you never know but I’m trying it out with Shahib DYNTV to check out the effectiveness. See the Advert on the left.

Its on Islamicevents.sg Main page right now.

Anyway I’m developing customise prayer time such as shown on the left for FREE provided that you don’t remove our logo.

So if you want a customised version drop me a mail to fadzuli@islamicevents.sg. Otherwise you can view the ready made ones here.

Currently it can be placed in blogs and websites only. I’m still figuring out how to pull info from PHP to FLASH so that it can be embedded in the social networks also. Any Action Script Programmers out there that can help me out? 

It seems that the last few days, I’ve been putting my developer hat again and I hope my business and marketing skills don’t get rusty…

Ooh yeah have you guys or gals downloaded the IAliff software to your phones? If not click here.

Feel free to comment on this idea….