The Secret Word: YOU



The word “YOU” is an OPEN SECRET. Just that it is so common that you see it all the time. However you should be aware that when the word you is being used, the writer or the copywriter is as though talking to you directly. Not that person beside you, not that person that just passed you because it is just about You.

Whether you feel it or not is subjective but the whole purpose is to direct the attention to YOU.

Let’s try to make Headlines with the word “YOU” and see if it works for your Promotions.


Get the Machines to Work For You and See Cash Everyday…
Make Money Work Hard For You
Are You Losing Enough Weight?
Are You Having Your Dream Job?
Are You Afraid of Taking That Leap of Faith

And so let’s try this exercise today and see results..