Heard of the banner blindness concept? If you haven’t then let me try to explain it to you. 

Everyone especially if you are living in the city will be exposed by thousands of advertisements, labels and signs on a daily basis. Thus the brain is already in tune with some of this ads and the brain will tell you that its the usual stuff and you won’t be bothered about it.

So today Advertisers and Advert Providers are looking for creative ways to attract attention to potential clients. That is why you can see Videos Ads and Audio Adverts being the “In” thing at the moment. But to be honest those kinds of Adverts are a Bomb to create. Its not easy either because you need quite a bit of talent and experience to create effective adverts via video and audio.

 So the last few weeks, I have been thinking and thinking, how the heck can I make the adverts for my advertisers and friends stand out from the rest. So there was this idea I got from the Adsense Book that says that you need to somehow integrate your adverts with your content, because people come to your website to read the content not the adverts.

Then it stumble me that Luqman had wrote this code for the ” Gregorian to Islamic Dates ” last November and he managed to extract the Solat Timings from a relevant source with “PERMISSION”. So I figured maybe I can do something about it…  

Solat Timings Integrated with Adverts…Yeah!!!

Hopefully with this, people will not miss it right? Well you never know but I’m trying it out with Shahib DYNTV to check out the effectiveness. See the Advert on the left.

Its on Islamicevents.sg Main page right now.

Anyway I’m developing customise prayer time such as shown on the left for FREE provided that you don’t remove our logo.

So if you want a customised version drop me a mail to fadzuli@islamicevents.sg. Otherwise you can view the ready made ones here.

Currently it can be placed in blogs and websites only. I’m still figuring out how to pull info from PHP to FLASH so that it can be embedded in the social networks also. Any Action Script Programmers out there that can help me out? 

It seems that the last few days, I’ve been putting my developer hat again and I hope my business and marketing skills don’t get rusty…

Ooh yeah have you guys or gals downloaded the IAliff software to your phones? If not click here.

Feel free to comment on this idea….

• Creating Content that is useful.
• A great reminder
• A simple advert yet effective
• Winning Adverts and guidance…
• Preparing for an Avalanche of Inquiries