Lessons on PPC Marketing

Among plenty of Internet Business models, PPC marketing is a very fast way of earning money but this requires extensive knowledge in this niche area. I guess all Business requires extensive knowledge of each field to really become good and successful at it.

Last Sunday, I went down for T2002 Meeting organised by Melvin Tan and Ben @ Kembangan Plaza… The session was quite an eye opener cos I’m not really into this niche.  Ben being one of the experts have been earning 5 figure income lately through his campaigns in this niche. I find him quite amazing and he’s only in the early 20’s. 

Sitting down in that lesson, started to get me to see the potential of this PPC marketing to be implemented in the programs I have. There were certain terms that I was quite unfamiliar with like Quality Scores but I soon got a hang of it.

Without doubt this method does make lots of money but it does not have that relationship element in it. Because the business model is just meant to make money, it does not focus on building people, building relationships, connect to your readers. Several business rules cannot apply here also like the 20-80 rule that I mention all the time.

So perhaps once I learn and master some of it, I can integrate it into my coaching program later on because there’s the paid advertising part which I love and the out reach is ridiculously great.  

 

Apparently today I’ve received a subscribed email from Yaro Starak about this guy who made a million dollars creating blogs on the FLY. Heard of Blogging to the Bank 3.0?

This is something similar to Ben PPC program. Basicly what they do is that they see a trend, they create a blog to it, outsource articles, have several affiliates products in those blogs and use PPC tactics to drive traffic. 

Whether they are passionate about the topics or not, they don’t really care. The objective is to make money. 

The downside of such programs is that it does not become TIMELESS. For PPC you do have to monitor the trends and you need to keep creating blogs over and over again. 

I tell you I tried creating and running several blogs at one time but it does not work as well as focusing on one. Building your readers, your fans. Perhaps I’m still old school thinking any way I will keep an open mind learning about the new stuff that Ben or Blogging to the Bank 3.0 have to offer.

By the way Melvin have free online tutorials to those who wish to learn about PPC marketing. Check it out in this blog http://intense-marketing.com/sg-t202/.