Psychological Triggers

This is another free lesson that I like to share with everyone including my students. There is a reason why I ask my students to write 5 versions for the email assignment. Now they already know how to write a proper email with the STORIES, the Affiliate link. So now why 5 versions? Infact I wanted to ask them to do 6.

Remember this article?

http://www.fadzuli.com/motivations/relationship-building/

On average, a person has to be exposed to a message six times before the message is understood.

Did you observe how I started promoting Russel’s program and my own programs? I made sure I wrote 6 articles each with different topics and at the end of the day its about signing up to this program. Have you read these articles.

Review of Zero to 100 Million Program by Russel Brunsen.

A man can change the World but he cannot do it alone.

Why am I getting 100K by June 2008 

THIS WILL WORK….

The Process of Creating Wealth

I have had students coming signing up and writing to me at the different points of time when the articles were release, amazingly I find out that the background of this people also differs. How I know? Well that is why the second assignment about story telling is important. I need to know who you really are, so that I can react and make changes if necessary.

At the same time as you are studying me and learning from me, I am also studying and learning from you. 

So you see there are many ways to market a product/service/ideas and the lesson for today is about Psychological Triggers that make people want to get it or buy it.

So let’s Google for it and I found this on http://top7business.com/?id=666

1. Psychological trigger #1: BE SPECIFIC 
   
   It’s important to be as specific as possible. Why! Because 
   it make your information more believable and credible. For
   example: Don’t say that you are in your late twenties, say 
   that you are 28 years old or 29. Be specific! Don’t be vague!




2. Psychological trigger #2: CURIOSITY 
   We are all curious! It’s human nature! So, we need to used 
   this trigger to attract more peoples to see or read what we 
   have to offer them. For example: “What is the best way to 
   attract loyal customers?” Are you not curious to find 
   out what the answer is!




3. Psychological trigger #3: REASON WHY 
   
   Show your prospects, subscribers or customers why they should 
   listen to you. Why they should buy what you are offering them. 
   Is it because of your “no questions ask garantee” or “your 
   expertise of 20 years on the subject”. Tell them, they want 
   to know why!




4. Psychological trigger #4: SCARCITY 
   
   It’s kind of funny. We are more driven by the thought of 
   loosing something then by the thought of gaining something. 
   That’s why deadlines, limited opportunities, limited production 
   numbers, etc. will work well. For example: ” Buy before 12:00 am 
   today and receive a free trip to Mexico…only 2 left…Hurry!




5. Psychological trigger #5: FEAR 
   
   Fear is a powerful trigger. Just look at the news for example. 
   In the months before Y2K peoples were buying food, water, 
   caddles lights and lots of other products… just based on fear! 
   The same thing happen with war… it’s fear that controls most 
   of our actions.




6. Psychological trigger #6: ENTHUSIASM 
   You need to be full of positive energy about what you are doing 
   or selling to your prospects and clients. Without this energy 
   you won’t be able to transfer your message effectively. Your 
   sales letter will look and feel dull with no power.




7. Psychological trigger #7: TELLING THE TRUTH 
   Peoples appreciate honesty. Even though sometimes it can be 
   painful. If you are honest and sincere, peoples will respect 
   you for it. Peoples always found out eventually about lies. 
   And when they do, all trust will be gone!

 

My own point..

Relations.  

People are made differently and they think differently from others. Therefore they are also triggered differently. 

Example. When I wrote A man can change the World but he cannot do it alone.

I wrote it just for people to understand that we cannot do it alone and to step forward as an Entrepreneur you do need to take the lead and be a Leader. So I wrote examples and use Big Names to amplify it as they are the real examples. 

So who actually gets triggered by this article. People who are already in Business and people who lacks leadership abilities. People who looks up to our Prophet Muhammad, Gandhi and Alexander the Great?

Person A will relate to article A. Person B will relate to article B…You get my point right? So you see people are triggered differently because each of us have a mind of our own and we experience our lifes differently. 

 

So now you know another SECRET….This article alone is meant to trigger your WHYS and hopefully I answered it? Psychological Trigger No 3.

Are you going to write your article now and submit to me? My students this coaching program is meant to be fun and for you to really learn the REAL stuff about Internet Business. Infact its the same as OFFLINE business. If you learn it here, you can use it there and vice versa. 

I am postponing the lesson on social network to the next few weeks. We should focus on this email writing skills first and make it great! 

By the way if you wish to accelerate your learning curve, why not join this workshop I’m having on the 29th & 30th of November. Click here to learn more.